In Episode 0, I introduce myself and the VidPro Studio Show.
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Why I created the VidPro Studio Show
I created this podcast because every marketing person online is talking about video – ya gotta do video, ya gotta have youtube, ya gotta go live – but very few people are talking about how, and what difference it makes when it comes to attracting an audience, leads, clients, customers, and overall awesomeness to your business.
I have a background in web design and online marketing, so naturally, I tend to notice the ways that bloggers, podcasters, and YouTubers are marketing themselves and their content and think, “man I’d really love to talk to them about that. What’s the strategy? How is it working?” but I never really had a platform to do that, until now.
This podcast does have a special focus on video and video-related content, whether it’s YouTube, Facebook Live, Periscope, Snapchat, or ____ INSERT THE NEXT BIG THING HERE _____.”
But… there is more to doing video, than just “doing video.”
I’m not your video content strategist or guru. If anything, I’m your video content activist. This podcast is designed to help you get over the hurdles that so often prevent online entrepreneurs and DIYers from actually DOING IT.
Speaking of DIYers, I have a warm place in my heart for anyone that tackles a challenge with the “I’ll do it myself” solution. That’s totally me. But I think sometimes, us Do It Yourselfers settle for “not quite right, but I’ll live with it”. I’m here to tell you can not only Do It Yourself, You can do it well. Video, Blogging, Branding, Social Media, whatever it is they you are entreprenueing, you can do it well, you can make it awesome, and you can win the internet.
And, if you ever hear my conjugate the word entrepreneur with a word the doesn’t belong or a ridiculous suffix, you have my permission to tweet me, @meredithmarsh, and give me a virtual smack upside the head.
Who Am I and How Did I Get Here?
When I was 14 years old, I wanted to be a pilot. I think I was attracted to the idea that I could literally be anything I wanted to be. At 15, I spent hours on end perfecting my Geocities website. Then at some point, I wanted to be a musician–I loved playing piano–but that seemed way too hard of a thing to be successful at, so I thought music teacher sounded do-able. But I ended up starting out college in a graphic media degree program, before I dropped out, married an Infantry Soldier, and started taking the pre-requisite classes for Nursing school. The world was a confusing and overwhelming place in 2001 and 2002
That’s leaving out a lot of details, but the point is: you can probably picture the trajectory of a line graph titled “Dreams vs. Practicality”.
I never finished nursing school. Actually, I never really started. I did work as Phlebotomist at a blood bank for a few years, though. I was the gal who, before drawing a pint of your blood, would ask you excruciatingly awkward questions about your intervenous drug use and your travel to countries at risk for mad cow disease. If that sounds made up… it’s really not.
Once I became a mom, I knew I wanted to have a career outside of the mom-space, so I finished up my Bachelor’s degree and started a freelance web design business. 5 years and countless WordPress installs later, I took a full-time job in a corporate setting, working for a multi-million dollar company as their web designer/social media manager/content creator. When that company moved my job 700 miles away, I stayed put and we parted ways. This was May, 2016.
Luckily–and this is a pro tip so I hope you’re paying attention–I started my online business, VidProMom, about a year and a half beforehand. On the VidProMom YouTube channel and website, I teach “regular, everyday people” like you and me how to create awesome hobby videos and family movies.
Now, I’m finding ways to grow VidProMom into a profitable content-based business, while bridging the gap between my online business and my career as a web designer, marketer, content creator. This podcast is part of that bridge, and I welcome you to cross it with me.
Oh, and I’m still confused and overwhelmed by the world, but, I’m armed with enough life experience to know that life is an experience, and it doesn’t last long. If I could be so bold as to give you a piece of advice here in episode zero, it would be to example your own Dreams vs. Practicality trajectory. If you’re not entirely pleased, right now is as good a time as any to make a small course correction. After all, there is no evidence to suggest that the most practical path is the most secure. In fact, my story proves otherwise.
And lastly, in case it isn’t obvious, myself and my business are a work in progress, as we all are. I learn as much from my podcast interviews as you do, and I’m implementing new strategies in my business continuously.
I publish a video recap of each episode with my own takeaways and actionable baby steps that I know will help move the needle for my own business, and I hope, for yours as well. You can find these videos in the show notes for each episode, here at vidprostudio.com, or my YouTube channel at youtube.com/meredithmarsh.
Recap & Takeaways
Coming Soon. I literally just launched this podcast… 😉
In the meantime, be sure to subscribe on YouTube for my Podcast Takeaways Videos.